Brand portraits

Researched portraits of clothing, accessory and jewellery labels — who owns them, where they are made, what the material is. Every claim carries a linked source.

19 brands
Spain · Inditex
Zara

Inditex’s biggest label — and a disclosure that stops short of a public factory list.

Price level 2/4 4 sources Country of production stated
France · MF Brands Group
Lacoste

French label, Swiss owner — and the clearest case on this site of a price a composition line cannot explain.

Price level 3/4 3 sources
Spain · Inditex
Massimo Dutti

Inditex’s mid-price line — often mistaken for an independent house.

Price level 2/4 3 sources Country of production stated
Japan · Fast Retailing
Uniqlo

Volume basics — and one of the more complete public factory lists in the sector.

Price level 1/4 3 sources Supplier list published
United States · PVH Corp.
Tommy Hilfiger

One of the two brands that carry PVH Corp.

Price level 3/4 3 sources Supplier list published
United States · PVH Corp.
Calvin Klein

The second of PVH’s two revenue-carrying brands.

Price level 3/4 3 sources Supplier list published
Germany · Independent
Hugo Boss

Listed with no parent group — and routinely mistaken for part of one.

Price level 3/4 3 sources
Netherlands · Independent
No Label

Dutch label without a logo — and the only brand in our sample that publishes fabric weight, country of manufacture and cost breakdown per product.

Price level 2/4 2 sources Country of production stated
Sweden · H&M Group
COS

Long silhouettes, heavy cotton, and a supplier list you can actually check.

Price level 2/4 2 sources Supplier list published
Sweden · H&M Group
ARKET

Nordic basics at mid price, inside the same group disclosure as COS.

Price level 2/4 2 sources Supplier list published
Sweden · H&M Group
Weekday

Denim-led Swedish label inside H&M Group.

Price level 1/4 2 sources Supplier list published
Sweden · H&M Group
Monki

Entry-price Swedish label inside H&M Group — standalone stores closed in 2025, continues online via Weekday.

Price level 1/4 2 sources Supplier list published
Sweden · H&M Group
& Other Stories

Clothing and accessories, mid price, H&M Group.

Price level 2/4 2 sources Supplier list published
Sweden · H&M Group
H&M

The group’s namesake brand — and the reference point for its disclosure.

Price level 1/4 2 sources Supplier list published
Spain · Inditex
Pull&Bear

Entry-price Inditex label.

Price level 1/4 2 sources Country of production stated
Spain · Inditex
Bershka

Entry-price Inditex label.

Price level 1/4 2 sources Country of production stated
Spain · Inditex
Stradivarius

Entry-price Inditex label.

Price level 1/4 2 sources Country of production stated
Japan · Fast Retailing
GU

Fast Retailing’s entry-price line.

Price level 1/4 2 sources Supplier list published
United States · Fast Retailing
Theory

US label at the upper mid price, owned by Fast Retailing.

Price level 3/4 2 sources Supplier list published